About Namrata Group Pune
Namrata Group Pune is one of the top real estate developers in Pune. Having real estate projects in Talegaon, Hinjewadi, Rahatni, Wakad and Mumbai. With DigitalTokri Pune's digital marketing services, in a short span, Namrata Group Pune has emerged as a leading real estate developer in western Pune.
Digital Marketing Challenge
Namrata Group Pune has many real estate projects in and around Pune particularly western Pune. Namrata Group was finding it difficult to make their presence felt on the digital front. Namrata Group was missing on huge number of qualified leads (home buyers) as 80% home buyers search online. Our challenge at DigitalTokri Pune was to generate leads for the real estate developer using the digital marketing channels.
As an experienced SEO company in Pune, we know that of all the digital marketing channels, organic search drives the maximum traffic to websites. We chalked a SEO strategy and undertook a rigorous SEO exercise for the real estate developer. We targeted keywords like “flats in talegaon“, “flats in hinjewadi", “flats in balewadi" etc. Within a few weeks Namrata Group website achieved top rankings for the business keywords which brought qualified leads.
Content Marketing is an integral part of SEO. Our content writers at DigitalTokri Pune created unique, SEO-ready, keyword-specific and information-packed packed articles based on the real estate USPs, location, project comparison, home buyer reviews etc. This content became the basis of bulk of the SEO activity and helped achieve the desired SEO results. As part of the SEO maintenance exercise, our content writers publish real estate blog posts and update them regularly to boost the SEO.
Pay Per Click services can generate instant leads. Because all home buyers “actively" search for real estate properties, we know that Google Ads is the right PPC platform to reach these potential customers. And “Paid Social" has emerged as a highly effective SOCIAL MEDIA PPC platform in the last couple of years. Based on Namrata Group Pune’s requirements, we offered ourPay-Per-Click (PPC) Services and Social Media Marketing Services to generate leads. Our PPC analysts are well adept with the real estate domain and have sound knowledge of the most widely used PPC marketing platforms namely Google Adwords and Facebook Ads. Our website designers along with content writers and PPC analysts also created astute landing pages for PPC campaigns, the landing pages feature the requisite lead generation forms and appropriate call-to-actions to convert the visitors in to leads.
Namrata Group Pune has kindly credited DigitalTokri Pune’s 360-degree Digital Marketing Solutions for the achievements it has made. We are delighted to see Namrata Group Pune being regarded as one of the top real estate firms proficient at selling of new residential and commercial properties, facilitating property resale and do a lot more across Mumbai and Pune.