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10 Best Social Media AI Tools to Enhance Your Strategy

  • Digital Tokri
  • December 1, 2023

Digital marketing is an integral part of the overall marketing campaign for any business, and so is social media presence. Forget success; even the survival of any business is tough without social media marketing. Designing a smart social media strategy surely augurs well for your business success. In recent years, social media AI tools have been intensively used to manage all social media marketing strategies for any business. 

This blog will help you understand how you may use the top ten cutting-edge social media AI tools for an optimal social media strategy. These tools facilitate content creation and management and offer positive ROI.

Top 10 social media AI tools

Vista Social  

Vista Social  

Your audiences may be present on just about any social medium: Facebook, Instagram, Twitter, TikTok, Pinterest, YouTube, Reddit, and so on. Vista Social will help you browse your reviews on the given platform. You will also be able to chat with everyone from any channel.

You can pretty much do a lot with this AI tool: scheduling, chatting with your audience, review tracking, and TikTok/Instagram feed planners. 

When you are using multiple media channels, Vista Social AI features can adjust the length and depth of your posts to suit the target audience. All you need to do is to lock into the main idea and then use the AI text generation features for longer or shorter text to be added to each post. 

Lately AI

Lately AI, it is one of the good social media AI tools to generate posts. This AI tool is capable of identifying the context of a large content piece and creating social media posts. The Lately AI tool can generate several tweets in one go- this could be related to a URL, a document, or information posted in a text box. Besides these, any campaign information and hashtags you like may be used to create your social posts.

Another feature of this AI tool is that it can even recommend the best time to publish a post based on analysis of historical metrics of your pages to create maximum impact.

Lately, it is excellent to repurpose any long-form content.

Sprout Social

Sprout Social

Sprout Social is among the best social media AI tools for community management. You will be able to view and respond to posts directed at your company through the Sprout Social dashboard. The AI features of Sprout Social facilitate responding to fans, customers, or followers. As an admin, you may use this AI tool to manage direct messages through the platform.

To further ease the response mechanism, Sprout Social can analyze the sentiment of a message and suggest an auto-response for you; this is available for both the dashboard and direct message view. 

Although AI does not have a full conversation with all of your followers, automation makes the process faster.

Sprout Social is best for managing messages from customers. Obtain valuable insights from among the numerous thoughts, opinions, and feedback from people to design your strategy.

HubSpot

HubSpot

HubSpot is an excellent tool to simplify your social media content creation and posting process. It automatically creates engaging social media posts based on the metadata. This social media AI tool allows seamless content posting across multiple media channels- LinkedIn, Facebook, Instagram, and Twitter.

HubSpot is best for creating post content. 

Flick

If your team and you take several hours digging your brains to come up with unique content ideas, your savior, Flick, is here. Flick AI is one of the best social media AI tools for creating social media content ideas and posts. The AI features of Flicks enable quick personal and on-brand captions. It facilitates the entire content creation process – planning, brainstorming, and writing processes for social media. 

The Flick AI assistant can facilitate the generation of original and engaging content ideas on the topics assigned by you for every single social platform.

Emplifi.io

Emplifi.io is one of the best social media AI tools to find influencers to work with. It was previously known as Socialbakers. Emplifi provides valuable advanced audience insights through its AI-driven social media management platform. The features include a unified content feed, an analytics dashboard, and smart scheduling tools. 

Emplifi analyzes the influencers’ profiles that perfectly match your audiences. 

This AI tool generates custom reports that fetch actionable pointers for you to work on. 

Vidyo.ai

Vidyo.ai

Vidyo.ai is a perfect AI tool for small teams or individual creators who create video content. This easy-to-use tool repurposes videos into more engaging content. Through Vidyo.ai, you can turn long podcasts, webinars, and videos into short pieces of content. There are multiple things you may do using it: create subtitles using automatic captioning, create highlights of the most exciting moments from long videos, and set chapters and time stamps for better navigation.

Vidyo.ai supports several templates for Instagram, YouTube, Facebook, LinkedIn, etc.

Heyday Hootsuite 

Heyday Hootsuite 

Heyday focuses mainly on chatbots. Through this AI tool, you can create and manage chatbots for customer service and sales across different social media platforms: Facebook Messenger, WhatsApp, Google Business Messages, Instagram, and Shopify.

Heyday offers a human-like communication platform using natural language processing to understand customer requests and provide personalized real-time responses. You can create a chatbot on your own with an intuitive drag-and-drop interface. 

More importantly, Heyday also offers detailed reports on customer experience. 

Affable.ai

Affable.ai

This tool has gained popularity among marketers due to its robust data-driven capabilities. Affable.ai empowers brands to conduct in-depth market studies, assessing trending hashtags and influencer campaigns. Additionally, it provides users with the ability to compare influencer activities directly with those of competitors.

For a more refined search process, leverage over 20 advanced filters encompassing demographics, engagement rate, and brand affinities. Through the integration of AI technology, the platform allows you to identify influencers aligned with your target audience profile. Furthermore, it assists in streamlining the selection process by narrowing down suitable prospects and facilitating engagement through its Influencer Relationship Management (IRM) software.

Moreover, the tool is equipped to monitor metrics such as Estimated Reach and Estimated Impressions of Instagram Stories. This functionality proves invaluable in evaluating the effectiveness of your influencer marketing campaigns.

ContentStudio 

ContentStudio is an all-encompassing social media project management platform favored by agencies and marketers. Beyond its content generation capabilities, the platform offers a suite of tools for social media publishing and scheduling. Boasting seamless integration with over 20 apps, including WordPress, ContentStudio enhances brand visibility and drives a more robust return on investment.

One of ContentStudio’s key features is its ability to facilitate collaboration through a shareable content calendar for multiple channels. This functionality allows agencies to efficiently involve team members in the creative process and benefits from instant content approval, streamlining the often time-consuming task of client reviews. The platform’s custom queues and content categories empower users to plan and schedule posts seamlessly, catering to various social media accounts weekly or even monthly.

ContentStudio further distinguishes itself with its Composer feature, simplifying content creation for diverse social pages. Users can craft and publish content through a centralized dashboard while leveraging recommendations for optimal posting times and a preview feature to refine their content strategy. Notably, the platform’s strength lies in its automation recipes, offering the flexibility to customize posts and generate content aligned with preset topics and brand preferences.

Phrasee

phrasee

Phrasee is one of the best social media AI tools for optimizing social media advertising. It is an enterprise-grade tool for generating on-brand AI content for digital channels. Phrasee studies past data from emails, social media copy, and other online posts to find the most and least effective posts. Moreover, Phrasee can show you the weak or strong copy-related aspects of past ads. 

Phrasee provides you with a draft prospective copy, and you may use that ad copy if you like. 

Those were the top ten social media AI tools. Use these wisely to get the perfect social media marketing strategy for your business. If you need any assistance, you may get in touch with our team at Digital Tokri. Our skilled resources will manage your complete digital marketing needs for business success. 

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